Longest lasting color!
The best way to keep tones true and it’s complimentary the first time you do color!
It work’s in 3 ways, here’s how:
VIBRANCY – Seals color in with a web of polymers.
HUE – Prevents fade by sealing the cuticle to keep water out color molecules in.
LUMINOSITY – Seals in shine and smoothes the cuticle to make color glow; styling products protect haircolor with UV and heat filters.
“Complimentary the first time you color”!
When haircolor is locked in with the Color Minded Pro Treatment, then protected with the Color Minded family, color is preserved for up to 40 shampoos. Haircolor is sealed in, shiny and vibrant– brilliant news for colorists and clients!
To protect and preserve color at home, clients can take home Color Minded Shampoo, Conditioner, Styling Balm and Polish with them to maximize the effects of the Pro Treatment. They’re packed with benefits: the shampoo is sulfate free, the conditioner is rich enough to moonlight as a masque, and the luxurious styling products have UV protection.
The key to the formula’s effectiveness is the Color Minded – Color Preserving Complex, an advanced, dual polymer technology that cross-links like a net to make hair watertight, minimizing color washout. It helps preserve all tones – even the hardest to keep.